Why Booostr SMS Text Messaging Helps You Easily Communicate to Your Supporters
Booostr SMS Text Messaging is a nonprofit bulk text messaging solution that provides booster clubs
Any club, whether large or small can benefit from a booster club email marketing strategy. Larger companies such as Amazon and even Walmart have their own email marketing campaigns that help to drive additional business and revenue to their company. Taking that same concept and twisting it to the benefit of your booster club isn’t hard, and can be done with just a few hours of work a month.
When you hear the term email marketing, it may leave you with the impression that you’re selling something and using the emails as a way to drive in sales and profits, but it’s honestly much more than that.
Email marketing includes:
When considering establishing your booster club email marketing strategy, look at it as a way to provide more information to the general public and keep everyone up to date about your booster club and it’s activities. This can lead to more attendance, more successful fundraising, higher donations, and better opportunities for your booster club!
Social media is a huge way of communicating in today’s modern age. Almost every person has a social media channel of some sort, and as such, the potential reach for posts and updates can extend to thousands of people at once.
Using social media to target people with similar interests as your booster club can help to generate a larger audience to promote yourself to. Use your booster club’s social media channels to engage with your target audience, encourage shares and likes on posts, and to join and share your booster club email marketing campaigns so that you can grow your booster club’s visibility and engagement.
With many email marketing platforms, you can easily do this with a few clicks of a button, so even the non-tech savvy people can figure it out within a few minutes. Check out some of Booostr’s favorite email marketing companies to find free and low-cost solutions that are easy to understand and operate.
To any company or booster club large or small, their email list is gold. These are the people that have signed up to receive their emails and updates, proving that they already have an interest in supporting the organization and want to know more. Unlike cold calling, where you have no idea if the person on the other end will care, your subscriber’s list are people who sought you out and signed up because they have a genuine interest in helping your booster club, making it more likely that sales and fundraisers can be successful.
Adding subscribers to your booster club email marketing list isn’t technically difficult. Thanks to email marketing companies simplifying sign up forms, you can post forms to almost any online property your club owns to gain more followers.
Keep in mind that there are a few rules to creating your booster club email marketing subscriber list. You must be aware of specific guidelines that you have to follow including:
Once you have a growing email list, you can create engaging emails that promote your booster club.
People have a short attention span and emails are regularly checked on mobile devices where paragraphs can look like long blocks of boring text that often causes readers to stop before they finish the email. Keeping the text broken up into small chunks while providing images makes it more likely to hook the reader’s attention.
Personalizing is not as hard as it sounds. With email companies, you can do this with a simple shortcode- usually, something that looks like *|Fname|* which on the email they receive will state their first name instead of the funny looking code. Normally the email company offers this with a push of a button, so it’s as simple as adding an emoji. Depending on how much information you request on the initial signup form, you can personalize your booster club marketing email layouts to include first names, last names, or both.
Another perk of email marketing platforms is the ability to organize your email subscribers into different categories such as donors, parents, students, businesses, and more. This can allow you to send mass booster club marketing emails to the entire list, or just a small section allowing for an even more personalized experience.
Now that you understand the basics of creating a booster club email marketing strategy, you can create engaging campaigns to keep readers opening your emails and following along with your booster club’s activities. If you’re looking to grow your community engagement and revenue, integrating a booster club email marketing campaign is an easier than other forms of promotion with the right email marketing platform. Happy marketing!
Booostr SMS Text Messaging is a nonprofit bulk text messaging solution that provides booster clubs…
Serving in a booster club is a unique and fantastic opportunity to help others as…
As your leadership operates and manages your booster club, one of the worst parts is…
Booostr SMS Text Messaging is a nonprofit bulk text messaging solution that provides booster clubs
Serving in a booster club is a unique and fantastic opportunity to help others as
As your leadership operates and manages your booster club, one of the worst parts is